#WW: Amazon. It’s electric!

Cute and clever and a nod to a classic? Love it. Tbh, I’m jealous I didn’t do it first.

It does seem a touch redundant (wasteful?) to have the same copy on both the side and the back though. Is there something different that could’ve gone on the back maybe? An interesting insight or metric, or copy that serves an additional purpose?

But who knows what great ideas got buried in the red tape 🙃 Will the real Amazon copywriter please stand up and spill the tea?